FAME IS FLEETING. PERFECTION IS FOREVER.
These words have been shining from the roof of the Bank of Hollywood building on the corner of Hollywood and Vine since 2011. It took forever to get built. But now, it has lived beyond its original campaign to serve as a flashing neon welcome, and warning, to all those who come seeking Tinseltown’s rewards.
LA LA LAND CAMEO
Fun fact: It was one of the landmark Hollywood signs used in the movie La La Land to establish the story's glitz and glamour. Check it out at 13 minutes in. It flashes in the upper left corner for about three seconds.
Fun fact: It was one of the landmark Hollywood signs used in the movie La La Land to establish the story's glitz and glamour. Check it out at 13 minutes in. It flashes in the upper left corner for about three seconds.
